Market Oriented
We are proactive, we listen by investing in market research and we invest in understanding the needs of our customers. The entire company management is open to feedback from the outside world.
Qualitative Excellence
Panatta Sport stands out in the market under every aspect of total quality: The company, the product, the service.
Innovation
Innovate with the objective to identify systems that will improve mobility through the study and development of new solutions and technical details characterized by maximum attention to the biomechanical component and quality of movements.
Innovation for our company does not simply mean creating new products. But it also means to create new market trends, with style and emotion.
Emotion
We create emotions with our ideas. The dynamic and encircling experiences we propose are astonishing. We communicate the importance of movement to all people, regardless of age or physique condition.
Good enough never created anything truly great. At Specialized we are driven by a singular vision – produce the best cycling products in the world. It’s a bold ideal, but it’s at the root of everything we do.
Striving to be the best is a constant and sometimes exhaustive journey, but it’s the foundation of our success. It’s a simple concept that yields impressive results. Innovation is wound into every product
we make because innovation is Specialized.
We now manufacture 12 models of mountain bikes and a full women’s Juliana range, made from either carbon fiber or aluminum, from hardtails to 8.5″ travel downhill machines. We offer suspension designs ranging from the simple efficiency of our single pivot designs to the cutting edge performance found in our unique VPP system. These are available with a wide range of component and suspension options to choose from. Each and every one of our bikes is the distillation of our desire to ride and build the highest performance mountain bikes in the world. No more, no less.
We could get all touchy feely here and talk about how we are committed and impassioned riders, and how we love bikes so much that it somehow elevates us into something unique, but that’s kind of common fodder for these “about” tabs on bike company websites. EVERYONE working in this industry should be committed and impassioned. It takes that kind of commitment to try and build the perfect bike. Still, we think we chase that vision harder, smarter and sometimes a bit weirder than the others.
Two brothers, Léon and Laurent Vielle, created a ‘nickel-plating’ business in 1889. A little later Charles Idoux and Lucien Chanel ventured into the ‘manufacture and the sale of spare parts for bicycles’..
While the Vielle brothers founded Etablissements Métallurgiques du Rhône (EMR) with the brand name AVA, the latter created MAVIC, Manufacture d’Articles Vélocipédiques Idoux et Chanel (Idoux & Chanel’s Manufactory of Articlesfor Velocipedes). The common factor between these two businesses was their President, Henry Gormand.
At Saris, building energy for positive change starts in the bike world. But it doesn’t stop there.
We’re passionate about creating more space for cyclists in our communities. More bikes mean less congestion, less pollution, and healthier, more active people. In addition to our own local and national efforts, we support the work of the Bicycle Federation of Wisconsin, Bikes Belong and other key advocacy groups.
Is a better, healthier community good for business? Sure. But it’s not just about profits. Being more successful allows us, in return, to give more back to the community. It’s a virtuous cycle that benefits us all.
At the end of 2009 FSA celebrated the opening of a new, modern factory. It is a four story 125,000 square foot building dedicated to manufacturing, making it one of central Taiwan’s largest and most efficient factories.
The new campus represents more than our company’s growth and commitment to the cycling industry, it allows us to more than double our manufacturing capacity and incorporates the very latest technology. Among other changes, we have increased carbon component production and testing capacity, added hot press carbon rim molding machines and 5-axis high-speed CNC machines, which allows us to ramp up the capacity of our carbon rims and proprietary hubs while offering uncompromising quality control for all our products.
Also in 2012 we will expand our wheel assembly, completed entirely by hand, from Italy to the US.
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